Welcome to the Catalyst™ Program by WinField United

A best in class loyalty program to support your point of difference to your customer. We want to work with you to drive additional value to your customers through providing benefits and rewards throughout the season.  

Turn Potential into Results

Simplicity

Catalyst supports your retail business through an easy-to-manage points-based program that rewards your growers for their purchases.

Expanded reward offerings

With expanded reward offerings, your growers have more choices than ever to use points on what they value most, from trips to merchandise to even products and services to reinvest in their operation, all geared to optimize yields and maximize ROI.

More choices

You have the flexibility to recommend the industry-leading seed, herbicide, insecticide, fungicide, adjuvants, plant nutrition and seed treatment products that will are best for your growers’ operations. And your growers get rewarded for purchasing the products and services they need.

More profitable season

Drive added value for your business through the comprehensive selection of products and services offered by Catalyst. Your growers can optimize yields and drive maximum ROI by using and redeeming Catalyst points to reinvest in their operations.

Tools to help you succeed

Catalyst Product Offer Creator

Create a custom offer sheet for your growers to demonstrate how their product purchases can earn more Catalyst points.

Get Started

Catalyst Grower Point Calculator

Calculate and provide your growers with a points estimate on qualifying seed, herbicide, insecticide, fungicide, adjuvants, plant nutrition and seed treatment products

Get Started

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